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Consumer Purchase Decision Process in FMCG
Branding Experiences and Consumer Purchase Decisions in FMCG, the effect of branding on consumer purchase decision in fact goods and...
4 min read


YouTube Marketing: Everything You Need to Know to Promote Your Products
YouTube Marketing: Everything You Need To Know About YouTube Marketing. Every business has a YouTube Channel, whether it be for videos or...
5 min read


Benefits of Using YouTube Marketing
The Internet has been one of the most powerful tools ever created and YouTube has become one of the biggest websites in the world....
3 min read


The Basics of Branding for Resorts
Branding for resorts is something that can be very tricky. A lot of people use social media on the internet to talk about their...
3 min read


What Are YouTube Marketing Techniques?
What are YouTube marketing techniques? This is one question that has been bugging a lot of Internet marketers, as of late. You see, there...
6 min read


Branding In Education - An Introduction
It is not always easy to brand your own teaching brand. Some of you may have already heard about the case where a University in the UK...
3 min read


Branding in the Construction Sector - Why You Need a Good Branding Agency?
Building and branding play a vital role in the success of a construction company. It is the brand name or trademark which gives an...
3 min read


Branding in Real Estate - A Powerful Marketing Strategy
Options for branding in the real estate industry are wide-ranging and can consist of anything from a few key pieces of property branding...
3 min read


The Importance of Branding in Hospitality
If you're in the hospitality industry, then you know just how important branding is. It's how you establish your brand as a professional...
4 min read


Branding Of Coca-Cola In India
Recently, the branding of coca-cola in India took a new turn with the launch of the brand from Switzerland, named as "Coca Cola...
3 min read


Employer Branding In HR
What exactly is employer branding in HR? The vital importance of employer branding in HR can never be understated. The significance of...
3 min read


In Shop Branding - Key Points
Branded Merchandising is not only a business strategy it's something we as human beings do to promote our merchandise to the people. It's...
3 min read


Branding In Health Care
The world of healthcare is a tough one, branding is the key. The healthcare sector is a complex one and it is always good to...
3 min read


Branding In Graphic Design - How To Get Started
Branding in graphic design is one of the most important components of creating a brand image or promoting a product. Graphic design is an...
3 min read


Is PPC Advertising right for your business?
What is PPC Advertising? Common names for PPC advertising are: Pay Per Click advertising (PPC) and search engine advertising (other than...
2 min read


Branding Innovation
The most successful brands have realized the necessity to continually usher innovation into the overall brand strategy to stay afloat in...
3 min read


How To Start A Career In Digital Marketing
There is so much hype out there about how to start a career in digital marketing. This is probably because it is such a lucrative...
3 min read


Five Digital Marketing Strategies to Increase Traffic
It is crucial to identify the best digital marketing strategies for small businesses to increase website traffic. Even if you have the...
3 min read


How a Digital Marketing Consultancy Can Help Improve Your Business Performance
Digital marketing consultancy basically refers to sifting through the latest marketing techniques to assist businesses to reach their...
3 min read


Logo Design Types in Branding
Before looking into the types of logos in branding, it is important to recognize what a logo actually is. It is nothing but a graphic...
5 min read
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